This Business Analytics course is designed to equip engineering, management, and data-curious students with practical analytical skills to derive insights from data and apply machine learning in real business scenarios. This program combines core statistics, predictive modeling, and hands-on projects using tools like Excel and Python. The course does not require any prior coding knowledge and is beginner-friendly.
Course Details:
- Course Type : Hybrid (Online + On-campus)
- Duration : 36 hours (spread over 4–5 weeks)
- Skill Level : Beginner
- Prerequisites: None
- Certificate : Yes
Outcome Expected:
-
Understand and apply core statistical and analytical concepts in real-world business contexts.
-
Perform data cleaning, visualization, and exploratory data analysis using Excel or Python.
-
Build predictive models using regression, classification, and clustering techniques.
-
Apply basic Natural Language Processing (NLP) for analyzing customer feedback and text data.
-
Complete a capstone project demonstrating end-to-end analytics with business interpretation.
Target Audience:
-
Undergraduate/Postgraduate Engineering students
-
MBA and Management students
-
Aspiring Data Analysts or Business Intelligence professionals
-
Open to all backgrounds – no coding knowledge required
Key Features:
-
Campus Immersion Program (CIP)*
-
Hands-on Mini Projects & Final Capstone
-
Certificate from E&ICT Academy – IIT Kanpur
-
Mentorship & Peer Learning
Note: An additional fee of ₹750 per day will apply for student accommodation during the 3-day immersion.
